宜家将于中国第三方电商合作
文章来源:未知 文章作者:enread 发布时间:2017-07-24 08:51 字体: [ ]  进入论坛
(单词翻译:双击或拖选)
Swedish furniture retailer1 IKEA plans to team up with a third party e-commerce site starting in 2018, aiming to increase sales in the Chinese market.
 
瑞典家具零售商宜家计划自2018年期与第三方电商网站合作,增加在中国市场的销量。
 
IKEA has opened up online retailing2 in over 10 other countries, and has been testing it out in China since September last year in Shanghai, with 9,500 products available on the its own website. Shipments of small items are handled by Amazon Logistics and large furnishing products by a local logistics company. The website crashed on the first day as registration3 requests flooded the system.
 
The furniture retailer previously4 had talks with Tmall, one of China's biggest online retailers5 operated by Alibaba group, but no official deals have been reached thus far. Whether or not will IKEA open up full-scale shipment in China this time is yet to be seen.
 
With only 22 stores in China, IKEA finds it hard to keep up with consumer needs. But that is not the only reason for it to turn to e-commerce in China.
 
“Chinese market has its own local characteristics, and IKEA has witnessed the changes of Chinese consumers over the years," Wang Jianguo, analyst6 in furniture retailing, told Chinese media outlet7 Sina. "Chinese youngsters born after 1985 and 1990 are becoming the core demographic group in the market, and they prefer shopping online."


点击收听单词发音收听单词发音  

1 retailer QjjzzO     
n.零售商(人)
参考例句:
  1. What are the retailer requirements?零售商会有哪些要求呢?
  2. The retailer has assembled a team in Shanghai to examine the question.这家零售商在上海组建了一支团队研究这个问题。
2 retailing f7157e2e76f903d2893786de5cb093af     
n.零售业v.零售(retail的现在分词)
参考例句:
  1. career opportunities in retailing 零售业的职业机会
  2. He is fond of retailing the news. 他喜欢传播消息。 来自《简明英汉词典》
3 registration ASKzO     
n.登记,注册,挂号
参考例句:
  1. Marriage without registration is not recognized by law.法律不承认未登记的婚姻。
  2. What's your registration number?你挂的是几号?
4 previously bkzzzC     
adv.以前,先前(地)
参考例句:
  1. The bicycle tyre blew out at a previously damaged point.自行车胎在以前损坏过的地方又爆开了。
  2. Let me digress for a moment and explain what had happened previously.让我岔开一会儿,解释原先发生了什么。
5 retailers 08ff8df43efeef1abfd3410ef6661c95     
零售商,零售店( retailer的名词复数 )
参考例句:
  1. High street retailers reported a marked increase in sales before Christmas. 商业街的零售商报告说圣诞节前销售量显著提高。
  2. Retailers have a statutory duty to provide goods suitable for their purpose. 零售商有为他们提供符合要求的货品的法定义务。
6 analyst gw7zn     
n.分析家,化验员;心理分析学家
参考例句:
  1. What can you contribute to the position of a market analyst?你有什么技能可有助于市场分析员的职务?
  2. The analyst is required to interpolate values between standards.分析人员需要在这些标准中插入一些值。
7 outlet ZJFxG     
n.出口/路;销路;批发商店;通风口;发泄
参考例句:
  1. The outlet of a water pipe was blocked.水管的出水口堵住了。
  2. Running is a good outlet for his energy.跑步是他发泄过剩精力的好方法。
TAG标签: market Ikea retailer
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